2 Corinthians 9:6

2 Corinthians 9:6

"The point is this: whoever sows sparingly will also reap sparingly, and whoever sows bountifully will also reap bountifully."

Christian Based Selling

The Bible reminds us that we must sow our territory bountifully to reap bountifully.  Isn't the truth simple?   

If you are responsible for your own prospecting than it is critical that you block out sufficient time on a daily basis to keeping sowing the seeds of opportunity.  If you have an inside sales team that sets most your appointments, work with the team to improve their results while enjoying giving back to younger colleagues by serving as a mentor on the art and science of selling.  We must be mindful of filling the top of the funnel because we know two-thirds of our pipeline will fall out for one reason or another.  

Time is a finite resource.  A day lost cannot be regained.  If our prospecting efforts slow or cease for any reason, it is just a matter of time before it catches up on us.

Is your pipeline healthy?  Are you doing all that you can to sow bountifully?  ​ What can you do today to increase lead production?